MVP
-Minimum Viable Product-
KEEP THE FIRE BURNING
Getting an initial product/service to launch is no easy journey...but now it's time to keep up and GROW. Understanding your current position and prioritizing your next steps are crucial for harnessing growth strategies that will see results.
In addition, as your business seeks to grow externally, it must simultaneously grow internally. This introduces a new realm of internal operations and management that must be built, organized and maintained.
So what are the first steps?
Analyze Position
Brand, product/service, financials
Strategize Action Plan
Build prioritized & actionable growth strategies
Align Vision
Align day 1 vision to current position
Prioritize Goals
Short term, long term, urgency frame, internal vs external
Organize Operations
Internal & external management, team roles, individual responsibilities
Implement & Climb
Implement, review, analyze, prioritize, strategize, repeat
ADAPT, ORGANIZE & GROW
The post-launch road opens the door to an infinite scale of opportunity while simultaneously requiring the ability to learn and implement at a much faster pace. This new level stems from the fact that the moment you've launched, what was once a product/service is now a business. You have broken the boundary between what you've built internally and the external factor of customers.
The key to forward momentum as a business is the organization of the whole machine. Without crystal clear organization, efficiency in growing into a business just won't come to fruition.
What does the "MPV" road look like?
YOU BE THE JUDGE
Who are you and who the hell am I? Where do you need help? What can I do for you? Will it help? Why does it matter? Get to know me, get your questions answered and decide if this is right for you.
SOLIDIFY PROOF OF CONCEPT
What does it mean to satisfy proof of concept? How do I know my product/service is truly viable? How can I get sales with little to no track record? How can I gain credibility? Should I make changes to our product/service?
PRIORITZE & IMPLEMENT GROWTH STRATEGIES
What should I focus on? Sales? Product/service development? Customer service? Marketing? Internal operations? How can I sell & market with limited cash? How can I hire employees with limited cash? How do I manage day to day operations? Do I need another c-level officer? Should I use third party services? What can we do ourselves? Can a company grow too fast?
FORTIFY FINANCIALS
How do I organize my financials properly now that the company launched? Do I need to change anything now that we have sales? What do investors want to see for a bigger funding round? What financial instrument should I use? What if we already lost equity in our initial funding round? Do I need to have a conservative & aggressive forecast? How does this forecast differ from our original pitch deck? How do I show proper investment allocation?
PITCH INVESTORS
Once at this stage, you will be given access to our private investor network to:
1. Send investment deck for feedback
2. Run practice pitches
3. Pitch for real investment